Top manufacturing award opportunities for 2020
At Inprela, we often get requests from our manufacturing clients to identify award opportunities that fit their current marketing or … Continued
Insights
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Think smarter about your placements: Manufacturing news outlets with high domain authority
SEO, PR and content marketing have an important objective in common: get the right content in front of the right … Continued
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Who Should Be Our Next Guest?
Contact us at connect@inprela.com with your suggestions for guests who are making waves in marketing.
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Guerrilla marketing in the B2B space: 4 ways to let your hair down and generate leads
Guerrilla marketing campaigns utilize innovative and unconventional strategies to push the bounds of possibility, convey a bold message and make … Continued
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Optimizing your PR metrics with the help of Google Analytics
If you want to prove your PR and earned media efforts are positively impacting the business, you must back up … Continued
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Staying relevant: 5 educational resources every marketing team should access
The marketing and PR industry evolves pretty much daily. We all know this, and it’s one of the main traits … Continued
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Manufacturers, your marketing is holding you back
You may be investing millions of dollars into R&D, AI, robotics and everything under the Industry-4.0-sun, but if you’ve only … Continued
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The one trait your B2B marketing team must possess: Scrappiness
Tight marketing budgets, more data and technology at our fingertips and the need for instant gratification—today, speed, agility and action … Continued
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Building a modern marketing structure: The case for marketing operations
Marketing was once thought of as a right-brain profession. All you needed was a pen, some paper, a couch and … Continued