A content program designed around customer needs.

• Discover

  Analyze the competitive landscape and assess where your brand can drive new conversations.

  Strategize

  Plan

  Create

  Deploy

  Optimize

  

• Discover

  Strategize

  Define your story, identify your ideal customer journey and audit existing content to find gaps.

  Plan

  Create

  Deploy

  Optimize

  

• Discover

  Strategize

  Plan

  Develop the earned, owned and paid promotion strategy execution plan.

  Create

  Deploy

  Optimize

  

• Discover

  Strategize

  Plan

  Create

  Write and create compelling content aligned with the strategy.

  Deploy

  Optimize

  

• Discover

  Strategize

  Plan

  Create

  Deploy

  Publish content across earned, owned and paid media with a turnkey promotion plan.

  Optimize

  

• Discover

  Strategize

  Plan

  Create

  Deploy

  Optimize

  Measure and refine as needed to optimize ongoing performance.

  

• Discover: Analyze the competitive landscape and assess where your brand can drive new conversations.

• Stategize: Define your story, ideal customer journey and audit existing content to find gaps.

• Plan: Develop the earned, owned and paid promotion strategy execution plan.

• Create: Write and create compelling content aligned with the strategy.

• Deploy: Publish content across earned, owned and paid media with a turnkey promotion.

• Optimize: Measure and refine as needed to optimize ongoing performance.