Lost at Sea: 3 Reasons Why You Need a Content Marketing Calendar
It’s 2017. Do you know where your content is? For companies with numerous products, technologies, and services across various sectors, … Continued
Author: Jack Doyle
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Unlocking your content’s potential with earned media placement: A Q&A with editors
As a marketer, you’ve likely heard that a majority of B2B content created goes unused. High-quality content focused on the … Continued
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How your brand can avoid social media #fails
For most marketing, PR and communication pros, social media is a blessing. Engaging LinkedIn content, viral videos, and smart campaigns … Continued
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2017 B2B PR best practices
It’s hard to believe, but 2017 is already underway. Expectations are high that your marketing program will deliver an impactful … Continued
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So your company is on social media. Now what?
B2B companies continue to invest more time and money into social media. According to Webbiquity, B2B spending on social media … Continued
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Survey says: Industry reports generate thought leadership
One goal every client we work with has is to become a thought leader. Why? Because not only do bold, … Continued
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Driving business growth earns national recognition
Business Marketing Association Recognizes Inprela with Two 2016 B2 Awards MINNEAPOLIS — May 11, 2016 — Inprela has been awarded two … Continued
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In times of crisis
Lying to the media. Shirking responsibility. Cover-ups. Volkswagen (VW) provided a blueprint on how not to respond to a scandal, … Continued