Don’t sell snake oil: What you say matters
The role of public relations for healthcare companies is critical – and complicated. Compelling product or service information helps companies … Continued
Category: Crisis Communications
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Who Should Be Our Next Guest?
Contact us at HCMpodcast@inprela.com with your suggestions for guests who are making waves in healthcare marketing.
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In times of crisis
Lying to the media. Shirking responsibility. Cover-ups. Volkswagen (VW) provided a blueprint on how not to respond to a scandal, … Continued
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Who Should Be Our Next Guest?
Contact us at HCMpodcast@inprela.com with your suggestions for guests who are making waves in healthcare marketing.