One manufacturing marketer’s mission to create memories, build community & bolster a brand
Amanda Gregory’s journey began amid the clatter of carpentry tools and sawdust-scented corners of her grandfather’s workshop. Under the watchful … Continued
Amanda Gregory’s journey began amid the clatter of carpentry tools and sawdust-scented corners of her grandfather’s workshop. Under the watchful … Continued
In B2B marketing, where the battle for visibility and engagement intensifies by the day, one metric stands out for its … Continued
Eight years ago, I was a demand generation leader within a global corporation at the peak of the content marketing … Continued
Remember the days of splashy influencer programs gracing every consumer marketing publication? Intriguing, but felt just out of reach for … Continued
On November 30, 2022, content creation as we know it fundamentally changed with the arrival of ChatGPT. Content marketers, PR … Continued
If your boss hasn’t asked you about ChatGPT, brace for it, because that day is coming. AI, or artificial intelligence, … Continued
As we near the end of an unparalleled year, we’re all reflecting on the choices made and lessons learned. This … Continued
If you’re like most marketers, you’ve been furiously searching for the 2020 unsubscribe button. Up is down, down is up … Continued